Network Marketing Leads unfortunately are not the same type of lead that we used to get in the late 1990's.  Back then computers were expensive and most of the people who owned them had money to spare or enough money in their pockets to join a network marketing business. Today just about every Tom, Dick and Harry has a computer and most of the people on the internet are looking for ways to make money, but they don't have enough money to pay for their internet connection.  It's these masses that you need to gear your presentations towards, when you are working with network marketing leads.

Occassionally, you will run into a person who has the money to start a successful home based business and you need to make sure your network marketing system is diversified enough to meet their needs as well.

Network Marketing Leads #1 Goal:

If you purchase network marketing leads for $85 you need to create a game plan that will allow you to earn at least $85 from that batch of leads.  You might not make your $85 back within a week, but over the "life" of that particular set of leads, you need to break even.

1.  If your company has a fast start bonus that pays $40 then you only need to convert 2 of those leads to "almost" break even.  If your network marketing company pays a residual income of 10% on the first level then you will probably need to convert 8 or 9 network marketing prospects to break even.  However, if these people stick around for 2 months then you only need 4 or 5 to break even. (2 months of residual income at 10% would net you $80 to $90).

The above example is if you work your network marketing leads the traditional methods that are taught by most network marketing companies, distributors and success teams.

Network Marketing Leads: Working them the funded proposal way

Mike Dillard and now others like Ann Seig are teaching people to generate network marketing leads by leading with an inexpensive product that everyone needs, before they even see your business.  This is a very successful network marketing lead generation strategy that can and should be applied to working your network marketing leads.

The prospects that you run into are going to be greenhorns in network marketing. They really don't have a good grasp of the business and teaching them will take time.  On one of my sites I have an mlm education pack that can be used in many different ways.  At the very bottom of the page I have 2 very inexpensive products that work extremely well for these types of prospects.  How to NOT get scammed with internet businesses ($5 purchase gives you full membership rights to that product) and Stacked Income (same $5 purchase and income potential).

Either of those 2 products should be an intitial offering after you send them a free report, product or whatever.  You can tell these network marketing prospects the following: "if you are serious about generating an income on the internet, then they should invest some money into educating themselves first.  A $5 investment is peanuts to what they could earn if they follow your system that" ..........you fill in the blanks.

Using the Stacked Income theory the next logical step for these network marketing prospects is to read Recurring Income Secrets, or Debt Free Networking, Network Marketing Survival or even Explosive Network Marketing Jumpstart.  All of these books can be priced to whatever you desire. Ask me for resale rights to these books and I can put together a package for you that is reasonable and can serve you well for many years to come.

Network Marketing Leads: Price Per New Member

I've lectured, had private conference calls, etc and have taught this concept of "price per new member" for as long as I have been associated with Network Marketing.  Basically you take the example above of $85 for your set of network marketing prospects and you divide that number by the total number of members those leads generated.  If you sponsored only one new member from those leads your price per new member is going to be $85.  If you sponsored 2 new members then your price per new member would be $42.50.

I've always tried to get my price per new member below the $20 level.

Today, I teach groups to get their money back from each set of leads as quickly as possible, regardless if they get a new member or not.  The reason being is that $85 for leads can be doubled the next month if they stick to a $85 per month for advertising plan.

Example Budget:  June $85 for network marketing leads
                        July $85 for more leads
                        August $85 for even more leads

In the olden days, that was our budget and if we recooped our money from fast start bonuses then we were sitting in good shape.  Many of our new members could not duplicate our success so each month they would fork out another $85 and after three months they were out $255 and nothing to show for it.

Today, if we sell some of the books in our mlm education library it makes it a heck of a lot easier to get our money back and keep us in business.  This is a funded proposal method for mlm leads and it works. Combine this funded proposal with sponsoring new members and not only are we in the black, we have additional money in our advertising budget to sustain us for a longer haul.

And each month we can purchase more mlm leads. Imagine for a moment if we receive 100 network marketing leads for that $85 purchase.  Let's say combined we sold enough books and sponsored one new member to help us earn $90.  We could pocket that money and purchase another 100 leads next month and probably make close to $90 again.

However, if we took our profits, reinvested that money into more leads and used another $85 out of pocket advertising budget we could double our leads to 200.  Instead of earning $90 for advertising we could earn $180. We probably sold more books, sponsored more new members and are still in the black.

Network Marketing Leads: Are You Seeing the Big Picture?

You've read about the old model of using network marketing leads and now you have been exposed to the new model.  Yes, the new model will take away the focus on your network marketing company and put the focus SQUARELY on your prospcts, wants, needs and desires.

Isn't that what network marketing is all about?  

The WANTS, NEEDS, and DESIRES of your PROSPECTS

Network Marketing Leads: It's Your Choice

You've read about the new way of working network marketing leads. You can either disguard it or you can make it happen.  It's up to you.

Holler if you need help setting a system up or just want to talk about strategies. We are here to serve you, which includes YOUR WANTS-YOUR NEEDS-YOUR DESIRES

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